The ideal candidate is an analytical team player who will be responsible for leading a team of high performing individuals who own the entire product lifecycle from strategy to evaluation. You will also work cross-functionally to complete product roadmaps and discover new opportunities.
Responsibilities
Know customer needs through research and market data
Develop product lines and appraise new ideas for market viability
Assess competition by comparing products
Create product marketing communications objectives
Work with the sales director to create product sales strategies
Work with customers and sales to evaluate sales call results
Create long- and short-term product sales forecasts and analysis for management
Review inventory levels and production schedules for product availability
Bring new products to market with return-on-investment analysis
Market new products with sales, advertising and production teams
Determine product pricing based on market research, production costs and anticipated demand
Schedule and assign operational requirements to follow up on work results
Manage the product team, including coaching and disciplinary actions, planning, monitoring and job appraisal
Continue professional and technical education, attending workshops, seminars, etc.
The product manager is also expected to have knowledge in the following areas:
Product management and product development
People management and customer research
Requirements analysis including pricing and planning
Competitive analysis
Sales planning and inventory control
Financial planning and strategy
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