Digital Community Manager

Job Category:
Technical Support - L 1, 2,3
Job Type:
Level of IT Experience:
5-10 Years
Salary Description:
Competitive salary offered
Job Ref:


Belfast, Birmingham, Bristol, Cardiff, Edinburgh, Glasgow, Leeds, Liverpool, Manchester, Newcastle, Nottingham

Closing on 11:55 pm on Thursday 21st July 2022

About the job


At HMRC we are committed to creating a great place to work for all our colleagues; an inclusive and respectful environment that reflects the diversity of the society we serve.

We want to maximise the potential of everyone who chooses to work for us and we offer a range of flexible working patterns and support to make a fulfilling career at HMRC accessible to you.

Diverse perspectives and experiences are critical to our success and we welcome applications from all people from all backgrounds with the experience and skills needed to perform this role.

About Internal and Change Communications

The Internal and Change Communications team supports our objective of making HMRC a great place to work by using the latest digital communications approaches to engage our audiences.

The team works closely with colleagues across HMRC Communications and the wider business to ensure that our workforce can deliver at their best and have a community we can all take pride in.

Job description

There are two roles available. These are as follows:

Intranet Community Manager

This is an exciting opportunity to be a part of a newly formed team that will drive the delivery and development of a major internal communications channel from the very start.

As part of our move to a new intranet platform we are establishing a new community of content creators who are based in our business areas and responsible for creating and updating their own content. It s your responsibility to ensure this community produces content for the intranet that meets the necessary standards and helps our 65,000 colleagues do their job more efficiently.

The successful candidate will be expected to inspire, influence, and develop this group, some of whom will not have produced intranet content before.

Yammer Community Manager-

This is an exciting opportunity to join the Internal Channels team, ensuring our communications channels support delivery of our business objectives by informing, engaging and motivating our colleagues.

Yammer is HMRC s internal social media platform where colleagues can discuss, listen and share knowledge and ideas with each other.

Leading a community of Yammer administrators who are based in our business areas, this role provides the opportunity to create supportive and engaging online communities and advise senior leaders and communication colleagues on how to get the most out of Yammer.

Part of the role will also involve looking at ensuring Yammer aligns with and supports our wider channel strategy and how we can fully exploit this as an engagement channel.


The roles will involve working with colleagues across a range of business areas, so we are looking for someone with strong communications and influencing skills.

You will:

• Use a range of engagement channels, both digital and face to face, to help build a sense of community and pride.

• Understand the development needs of the community and put plans in place to address these.

• Organise and deliver regular training for the communities, ensuring there are clear support mechanisms in place.

• Help to communicate our vision for these channels in line with our overall internal channels approach with key internal stakeholders and secure their buy in.

• Seek opportunities to use industry best practice to promote creative content within the digital community.

• Lead a small team, developing colleague capability and sharing your expertise.

Essential Criteria

• Experience of leading and developing a large-scale forum or community to achieve a common goal.

• The ability to engage and influence a wide range of stakeholders, building mutually beneficial relationships.

• Comfortable working at pace and managing competing priorities.

Desirable Criteria

• Experience of specifically leading and developing online communities.

• Working knowledge of Government Communications Service best practice, in relation to the delivery of content and channels.

• Knowledge and experience of the Microsoft 365 suite: particularly Yammer, SharePoint and Teams.

• Experience of managing an organisation s social media channels, either internal or external.


We'll assess you against these behaviours during the selection process:


Changing and Improving

Communicating and Influencing

Working Together


• Learning and development tailored to your role.

• An environment with flexible working options.

• A culture encouraging inclusion and diversity.

• A Civil Service pension.

Team members that are moving offices as a result of the Locations Programme will be entitled to a Moves Adjustment Payment for three years where they incur additional costs. This is calculated based on the difference between the costs of travelling to and from the new and old office, over a weekly period. You will get more detail on this as part of targeted locations move communications.

Find more about HMRC benefits in 'Your little extras and big benefits handbook' for further information or visit Thinking of joining the Civil Service

Things you need to know


Successful candidates must pass a disclosure and barring security check.

People working with government assets must complete basic personnel security standard checks.

Selection process details

This vacancy is using Success Profiles, and will assess your Behaviours and Experience.

You will be asked to complete a name-blind CV (to include your job history), and a 500-word Statement of Suitability showing how you meet the Essential Criteria for the role set out above.

Please also include a line in your statement to express which role you have a preference for.

In your CV, please include details for the last 3-years. Give a brief summary of what you delivered and any key achievements in each role. Please also include details of any gaps and the reasons why.

If a large number of applications are received an initial sift will take place against the Statement of Suitability.

At full sift, your CV will be assessed, with successful applicants invited to interview.

Interview Process Details

Assessment will be by sift followed by interview.

At the interview stage for this role we will assess you against the Behaviours outlined above, your ability will be tested through a five-minute presentation and questions. Details will be given prior to interview.

Further details on the Behaviours can be found on the Success Profiles link provided above.

Sift and interview dates to be confirmed

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